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Email Marketing
Open rates are higher than ever, especially on mobile, and once you've collected your customers' email addresses, you can continue to market to them for as long as they remain subscribed.
Email marketing gets results. Top brands see the marketing value in developing an email marketing strategy and funnel, which includes segmentation (creating specific emails for specific customer profiles), personalization (creating email campaigns that resonate with the reader), A/B or Split testing (creating variants of your campaigns to determine which message, design and creative is the most persuasive). By focusing on their email subscribers, brands can up-sell, introduce new products and educate their customers helping to build a connection and inspire brand loyalty.
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Full Blast Creative is an award-winning, full service, Calgary marketing agency. We help brands excel in marketing and sales through web development, e-commerce solutions, social media management, SEO & SEM, email marketing, print design, and photo & video production.
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