Meet The Team

Nothing happens without the great talents and dedication of our Full Blast crew.

Crystal DeCnodder

Crystal DeCnodder, co-owner and partner at Full Blast Creative, is a digital marketing strategist focused on social media advertising, digital media buys, marketing analytics & conversion tracking, and artificial intelligence in marketing automation. After completing her degree from the University of Lethbridge in 2002, Crystal began her career in the oil and gas sector as an engineering tech on behalf of GLJ Petroleum Consultants Ltd. In 2011, Crystal founded the social media agency, InkPlot – Social Digital. Since that time, Crystal has worked with industrial trades, oil and gas organizations, emerging business groups, tourism/recreational brands and technology companies to help develop their online presence. When Crystal isn’t at work, she enjoys time with her family, skateboarding, traveling as often as possible and keeping her nose in a good book.

Michael Wynn

Michael Wynn, co-owner and President at Full Blast Creative, focuses on creative direction, website development, and supporting FBC clients with interactive, social media strategies. With a background in multi-media, Michael has worked within the advertising and marketing industry for more than 25 years. Some of his flagship projects include the development of the 2002, G8 Summit website, WingsnBeer.com, and numerous projects for global and local brands. His creative and talented crew develop an endless array of web and print projects, social media campaigns, with sage advice and fresh thinking. The team at Full Blast Creative happily engage our client list with tight deadlines and top notch work. Specialties: ROI, creative development, graphic & web design, complex print jobs, site management, marketing plans and creative briefs.

Jay Laya

Jay is a Graphic & Web Designer with Full Blast and has knowledge with a variety of design related tasks for social, web, UX, UI, site management, and print media. Jay studied Information Design at Mount Royal University and holds a Bachelors in Communication Degree. In his spare time, Jay enjoys being active, watching “nerd” films, exploring methods of design, as well as the company of friends and family. Jay is an active member in his community. Likes pizza.

Scott Sargent

Scott has joined us as our Marketing and Communications Manager, bringing over 7 years of experience in a variety of progressive roles and sectors, from technology and telecommunications to sporting goods retail. Scott obtained his B.A. in Social Science from Western University and then a Diploma in Multimedia Production from Confederation College. When not working at FBC, Scott enjoys spending time with family, personal fitness, and working through the stack of books on his beside table. Always challenging himself, Scott is also a dedicated member of the Canadian Forces Reserves.

Shyla Wolf

Shyla is a Brand Manager at Full Blast Creative.
Shyla comes from the art sector and holds a Diploma in Visual Arts from Red Deer College, a BFA from the Alberta College of Art + Design, and a Professional Certificate in Curatorial and Collections Management from the University of Victoria. She has worked with public, private, corporate, and non for profit organizations which include galleries, museums, art centres, and architectural and design firms. Shyla has over 4 years worth of experience working with clients on sales, event coordinating, marketing, and communications.

Tatum (Tait)

Tait is a 6-year-old Shepard-cross, with possible Husky DNA due to her curled tail and various vocal talents.
From humble beginning’s, Tait was a central Alberta rescue afraid of the world. She is now an active, social metropolitan pup living just outside the downtown core of Calgary. Tait brings to the team her natural skills in HR and Counselling. Tait often reminds the team to take a moment to slow down and enjoy her company during times of stress. In her spare time Tait loves eating veggies, cuddling, rafting down the elbow river, road trips, visiting shops in Inglewood, and exploring new parks and sites in YYC.


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Full Blast Creative is an award-winning, full-service Calgary marketing agency. We offer a broad range of online marketing services including: web design, web development, ecommerce development, social media marketing, SEO & SEM services, and email marketing.


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