Open rates are higher than ever, especially on mobile, and once you’ve collected your customers’ email addresses, you can continue to market to them so long as they remain subscribed.
Top brands spend the time to create an email marketing strategy, which includes segmentation (creating specific emails for specific customer profiles), personalization (creating email campaigns that resonate with the reader), A/B or Split testing (creating variants of your campaigns to determine which message, design and creative is the most persuasive).
We can also help integrate click funnels or digital sales funnels within your email Marketing using programs like MailChimp, Constant Contact or AB Weber. This helps to put prospective and repeat customers on a path to conversion by offering multiple messages that reinforce how you help or what you offer.
If you’d like to leverage the power of email marketing, Contact FBC in Calgary.
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Full Blast Creative is an award-winning, full-service Calgary marketing agency. We offer a broad range of online marketing services including: web design, web development, ecommerce development, social media marketing, SEO & SEM services, and email marketing.
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